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      <pubDate>Thu, 12 Nov 2026 02:25:24 +1300</pubDate>
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	         <title>How do you move to AI without stopping your season?</title>
	         <link>http://www.myodyssey.app/blog/post/172394/how-do-you-move-to-ai-without-stopping-your-season/</link>
	         	         <description>Over the last two weeks I&#039;ve shown you what an ordinary working day looks like in Odyssey 2.0, and what happens to the admin that eats the rest of your week. This week I want to talk about the question I get asked the most at events like ATWS and Cycle Summit. You know you need to move into AI, but how on earth do you do that when you&#039;re in the middle of running tours?...</description>
	         <pubDate>Tue, 10 Nov 2026 00:00:00 +1300</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post172394</guid>
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	         <title>What happens to your week when the admin stops</title>
	         <link>http://www.myodyssey.app/blog/post/172152/what-happens-to-your-week-when-the-admin-stops/</link>
	         	         <description>Last week we described what an ordinary work day might look like using Odyssey 2.0. This week I want to talk about the stuff that consumes the rest of your week. The email replies, the chasing of information, like &quot;did that supplier ever get back to us?&quot;...</description>
	         <pubDate>Tue, 03 Nov 2026 00:00:00 +1300</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post172152</guid>
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	         <title>What your working day looks like in Odyssey 2.0</title>
	         <link>http://www.myodyssey.app/blog/post/171838/what-your-working-day-looks-like-in-odyssey-2-0/</link>
	         	         <description>You&#039;ve told us you know AI is coming to your tour business. Here&#039;s what it actually does on an ordinary day in the middle of your season....</description>
	         <pubDate>Tue, 27 Oct 2026 00:00:00 +1300</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post171838</guid>
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	         <title>The Tour Operator&amp;#039;s Build-vs-Buy Dilemma in the Age of AI</title>
	         <link>http://www.myodyssey.app/blog/post/168685/the-tour-operators-build-vs-buy-dilemma-in-the-age-of-ai/</link>
	         	         <description>Build versus buy isn&#039;t a new question in software. What&#039;s changed is AI, which makes it look like anyone can code their own solution now. Here&#039;s somethings to consider if you&#039;re weighing up the two paths for your business....</description>
	         <pubDate>Fri, 14 Aug 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post168685</guid>
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      	      <item>
	         <title>How to Get Your Tour Data Ready for the AI Age</title>
	         <link>http://www.myodyssey.app/blog/post/168472/how-to-get-your-tour-data-ready-for-the-ai-age/</link>
	         	         <description>Here at Odyssey we’ve spent years talking to tour operators about their operations technology. And one thing comes up again and again is their data is scattered across the business, and sometimes it&#039;s not even written down. That might have worked well enough until now, but the reality is AI is changing that.How well you&#039;ve organised your multi-day tour data is what will decide whether AI actually helps you, or whether you stay stuck doing everything manually....</description>
	         <pubDate>Mon, 10 Aug 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post168472</guid>
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      	      <item>
	         <title>AI Success for the Multi-Day Tour Operator: The Fundamentals, Not Tech Hype</title>
	         <link>http://www.myodyssey.app/blog/post/168209/ai-success-for-the-multi-day-tour-operator-the-fundamentals-not-tech-hype/</link>
	         	         <description>Open LinkedIn or read travel news, and it feels like every tour company automated their business with AI overnight. This creates a false pressure that makes you feel like you are falling behind. However, the real facts tell a much different story.&amp;nbsp;...</description>
	         <pubDate>Mon, 03 Aug 2026 11:55:34 +1200</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post168209</guid>
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	         <title>The Bike Was Already Booked: Why Inventory Matters More Than Most Operators Realise</title>
	         <link>http://www.myodyssey.app/blog/post/167754/the-bike-was-already-booked-why-inventory-matters-more-than-most-operators-realise/</link>
	         	         <description>A guest calls three days before departure. They booked a medium step-through bike six weeks ago. Your team checks, but that bike went out on another trip and isn&#039;t back until the day before. The maintenance window sits between the return and this departure. You can make it work, but only because someone caught it in time.Now imagine that check didn&#039;t happen. Or that it happened after the guest had already been told everything was confirmed. For cycling tour operators, inventory is not a back-off...</description>
	         <pubDate>Fri, 24 Jul 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post167754</guid>
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	         <title>The Sale is Easy. Delivering the Tour is Hard.</title>
	         <link>http://www.myodyssey.app/blog/post/167426/the-sale-is-easy-delivering-the-tour-is-hard/</link>
	         	         <description>Getting a customer to book is the goal most operators focus on. It makes sense because without the ‘sale’ you have nothing. You need a website, the booking flow, the conversion rate. All these things are important.But the booking is not the end of the job. In most multi-day tour operations, it&#039;s closer to the beginning.Our experience shows that once the booking is confirmed, that this is where the real work actually starts. Guest details need to move into operational systems. The tour depart...</description>
	         <pubDate>Fri, 17 Jul 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post167426</guid>
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	         <title>From Enquiry to Commitment: How Travellers Buy Today and What AI Is Changing</title>
	         <link>http://www.myodyssey.app/blog/post/167234/from-enquiry-to-commitment-how-travellers-buy-today-and-what-ai-is-changing/</link>
	         	         <description>A customer finds your tour, reads through the itinerary, and sends you an enquiry. Then they wait, and you reply with more information and a quote, and maybe some dates. They reply again, asking about deposits. A few days go by and eventually they either commit, or they go quiet.For a lot of Multi-day Tour Operators this back and forth is still normal. But the way travellers want to buy has moved on, and the gap between how customers expect to purchase and how many Operators still sell might be ...</description>
	         <pubDate>Thu, 09 Jul 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post167234</guid>
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	         <title>The True Cost of Online Sales: Understanding the Economics of Modern Booking Technology</title>
	         <link>http://www.myodyssey.app/blog/post/166980/the-true-cost-of-online-sales-understanding-the-economics-of-modern-booking-technology/</link>
	         	         <description>When a new booking lands in your inbox, the instinct is to focus on the revenue. Someone has committed. Money is coming in. That&#039;s a good day.But how much of that booking are you actually keeping?For most Multi-day Tour Operators, the honest answer is: less than they think. The visible number on the booking is not the number that hits the bank. Between platform fees, transaction costs, payment gateway charges, and in some cases OTA commissions on top, the economics of taking an online booking ar...</description>
	         <pubDate>Thu, 02 Jul 2026 00:00:00 +1200</pubDate>
	         <guid>http://www.myodyssey.app/blog/#post166980</guid>
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